How Iris PR Software gained a foothold in the global PR world and snagged $1 million in funding


Aly Saxe created Iris PR Software to solve common public relations management pain points she experienced with her Phoenix PR company, Ubiquity.
Iris was a way to streamline efficiencies and improve one-on-one relationships with clients. In 2011, there was nothing in the market like it. It is the first software-as-a-service platform specifically for the day-to-day needs of PR professionals, said Saxe, Iris’ CEO and founder.